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Ericsson hosts TV for sunrise

Ericsson has landed another managed services contract, this time a three-year deal to host mobile TV services for sunrise, a mobile carrier in Switzerland owned by TDC Group and serving about 2.2 million customers.

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The carrier's new services will include 24 live local and international channels and video on demand, as well as a feature called the Ericsson Mobile TV Channel Selector which is intended to speed up the mobile TV channel surfing experience by using a single-click approach, the companies said.

The sunrise-Ericsson partnership also includes an integrated, hosted and managed music service based on Ericsson's Service Delivery Platform, offering consumers full-length tracks, ringtones, and wall papers from major record labels. The service, branded "sunrise musicworld," is already live and is a great success among sunrise subscribers, the companies claimed.

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© 2012 Penton Media Inc.

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