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CinemaNow hooks up with Entone

Video-on-demand provider CinemaNow announced a marketing agreement with video server vendor Entone under which the two companies will jointly offer their products to carriers getting into the video market. The two companies also will demonstrate the bundle at Supercomm. CinemaNow, which is owned in part by Lions Gate Entertainment, Microsoft and Blockbuster, signed an agreement in April with SBC to co-brand video content over the carrier’s DSL service.

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© 2012 Penton Media Inc.

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