Web TV wars heat up
The battle between Microsoft and its software competitors moved into the broadcasting arena last week as Web TV and NetChannel unveiled plans to motivate couch potatoes to interact with their TVs. A third player, WorldGate, is using existing cable set-top boxes to provide Internet and Web access via the TV.
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Microsoft's WebTV Networks rolled out its second generation system, the WebTV Plus Receiver and WebTV Plus Network service. The system features an advanced cable-ready tuner that lets viewers see broadcast and World Wide Web programming on screen at the same time. The system, to be available in October, uses the vertical blanking interval--best known for closed captioning--to transmit HTML Web pages and hyperlinks.
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